Executive Career Coaching - Job Search Debugged

Wrong words on your resume

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Does your resume say you are a fluffy-nothing or white bread candidate?

When asked about mistakes people make on their resumes, the first three that come to mind are: Including number of years working in the profession, offering your opinion about your work and using empty or cliche’ comments.

The first is easy to fix. Never say, Marketing executive with 12 years experience. Doesn’t matter how many years. What matters is what you accomplished in those years. “Marketing Executive who brought 7 products to market for xxx$ in revenue” resonates with employers.

About those opinions; employers don’t care about your view of your work. They want to know results. If you say, for example, ‘Excellent team builder,” that communicates nothing. If you say, “Built team of 15 technical and marketing personnel with no turn over,” I am impressed with your team building.

Employers don’t want to hire a ‘white bread’ candidate. Cliches’ are rampant and don’t flag your resume or experience with employers. Here’s a short list of empty words.

Ability

Creative

Demonstrated success

Detail oriented

Dynamic

Excited

Extensive experience

Familiar with

Goal oriented

Hard worker

Highly qualified

Incredibly

Innovative

Leader

Love

Motivated

Passionate

Proven ability

Responsible for

Results oriented

Self starter

Serial entrepreneur

Successful

Strategist

Team player

Track record

Very Unique

Instead, use action words that have metrics associated with them.

Accrued

Acquired

Activated

Adapted

Advanced

Advertised

Advised

Advocated

Affirmed

Aligned

Allocated

Analyzed

Announced

Applied

Appraised

Approved

Arbitrated

Arranged

Assembled

Assessed

Assigned

Attained

Attracted

Authorized

Awarded

Briefed

Budgeted

Built

Calculated

Campaigned

Certified

Chaired

Changed

Charted

Checked

Choose

Clarified

Classified

Closed

Coached

Collaborated

Combined

Communicated

Compared

Compiled

Completed

Complied

Composed

Conceptualized

Condensed

Conducted

Conferred

Configured

Connected

Conserved

Consolidated

Constructed

Continued

Contributed

Controlled

Converted

Conveyed

Convinced

Counseled

Created

Critiqued

Cultivated

Customized

Decided

Declared

Declined

Defined

Delegated

Delivered

Depreciated

Described

Designed

Detected

Determined

Developed

Devised

Diagnosed

Dispatched

Dispensed

Distributed

Documented

Drafted

Edited

Educated

Emphasized

Engineered

Enhanced

Established

Estimated

Evaluated

Examined

Exceeded

Executed

Expanded

Expedited

Explained

Fabricated

Facilitated

Financed

Forecasted

Formulated

Fostered

Fulfilled

Funded

Furnished

Hired

Identified

Illustrated

Implemented

Improved

Improvised

Increased

Incredibly

Influenced

Initiated

Innovated

Inspired

Installed

Instituted

Integrated

Interacted

Interviewed

Introduced

Investigated

Itemized

Justified

Launched

Lectured

Lessened

Mapped

Marketed

Measured

Mediated

Mentored

Merged

Mobilized

Modified

Monitored

Motivated

Negotiated

Obtained

Operated

Organized

Originated

Outpaced

Performed

Persuaded

Planned

Prepared

Presented

Prevented

Printed

Prioritized

Produced

Programmed

Projected

Promoted

Proposed

Prospected

Proved

Provided

Publicized

Purchased

Quantified

Quoted

Ran

Rated

Received

Recommended

Reconciled

Recorded

Recovered

Recruited

Reduced

Referred

Refined

Refocused

Regulated

Reinstated

Rejected

Reorganized

Repaired

Replaced

Reported

Represented

Researched

Reserved

Resolved

Responded

Restored

Restructured

Retained

Retrieved

Revamped

Reviewed

Revised

Revitalized

Saved

Scheduled

Screened

Secured

Segmented

Selected

Shared

Showcased

Simplified

Simplified

Solved

Sorted

Specified

Sponsored

Staffed

Standardized

Started

Streamlined

Strengthened

Suggested

Summarized

Supervised

Supplied

Supported

Surpassed

Surveyed

Sustained

Targeted

Taught

Tested

Tracked

Trained

Transcribed

Transformed

Translated

Transmitted

Troubleshot

Tutored

Uncovered

Under budget

Unified

United

Updated

Upgraded

Utilized

Validated

Valued

Verified

Viewed

Volunteered

Watched

Weighed

Witnessed

Won

Worldwide

Write

Wrote

Yielded

Simple, right? Then why do job descriptions and resumes and even LinkedIn favor the wrong words? Stand out from the crowd and use metrics to prove your abilities, not opinions and empty words. Answer the needs of the employer with examples, metrics and deliverables. Think multi-grain, not white bread. 

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Are you a big fish in the right pond?

Do you know how to catch a 100 pound sturgeon?

Do you venture into deep waters where there are sharks, deep sea anglers and dragon fish; lots of activity where many others fish in hopes of snagging a big sturgeon? Do you follow their lead. By day’s end, you are worn out and demoralized from trying. You used your best equipment and you know you know how to fish; but still, no sturgeon.  Continue reading…

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JOB SEARCH DELAY TACTICS

 

            How to avoid your  job search:

      1. Clean the shower grout with a toothbrush
      2. Get started writing that “Great American novel.”
      3. Watch soap operas and make up new names for the actors.
      4. Cook pea soup knowing you hate it and will never eat it.
      5. Play Jeopardy on-line and reward each correct answer with a slug of beer.
      6. Learn to knit and crochet
      7. Sort the family photos beginning with your grandparent’s arrival in the U.S.
      8. Edit Charles Dickens’s books for modern word usage.
      9. Write to your favorite celebrities and ask for a response
      10. Sort your email files from the last five years.
      11. Write new-year’s resolutions for your friends and family.
      12. List all the people who have disappointed you in your life and possible retribution
      13. Consume copious amounts of caffeine and sugar to assure you can’t focus
      14. Call you cable company and telephone company to wait on hold
      15. Take your car to your mechanic to find that annoying rattle
      16. Ask your car insurance company to compare rates and explain coverage
      17. Play Tetris one level above your usual, don’t quit until you beat your score
      18. Commit to mastering Photoshop
      19. Call your grandparents and ask how they met
      20. Clean your closet.
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Does corporate culture determine your success?

 

Corporate culture, what is it and why you should care.

Ping Pong or empowerment? There are those who believe corporate culture is the root of executive success. Want proof? Why is it that you and others you know have been more effective in one company and not so much in another? Is it all the trash and treasures? Is is the informality and dog-friendly environment? Is it the long maternity leave and open-ended vacation days? Continue reading…

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How to revitalize your executive Job Search

Executives, don’t hit the job search wall.

 There is no doubt about it, looking for a job plays havoc with self-confidence. And if you are forced to look for a new job because you have been laid off or worse, fired, the grief and anger can sabotage your job search efforts. Executives visit a different playing field from those more junior and the time it takes to land a good job can be as much as six months even for the most qualified. Most advice is geared to folks without your senior status. It just doesn’t work. So, reengage, reenergize and don’t hit the wall.

As a senior executive you are use to being in charge, very busy and accomplishing. You have a mission, a charter, a goal and all kinds of known good resources to help you cross the finish line. You have done this before and know what to do. You can predict the outcome. You are use to daily recognition, important things to do and deadlines with consequences. Continue reading…

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Angry people don’t land jobs

No one said you don’t have perfectly good reasons to be angry. Don’t let them win twice when that anger gets in the way of landing a new job.

Are you angry? Did your last boss frustrate your best efforts to do a good job? Was he such a bozo you decided to quit? Did you get laid off? Are you frustrated you can’t find a new job? Get over it! Continue reading…

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Bad advice from well meaning mentors

.

Those young in their career or those seeking to change their career path are often given very bad advice.

Do what you love and the money will follow.

Follow your bliss.

Follow your passions when looking for a job.

If you do what you love it will never seem like work.

If you don’t love your work, find something else.

 

THEY CALL IT WORK FOR A REASON.

Photography and writing are my passions. If I dedicated mindshare and time to pursuing either, I am certain I could make some sort of progress and earn a few bucks. Instead, I take pride in my work as an Executive Coach. I have trained for and know how to do it, some say well. My work provides an income, loads of satisfaction and the wherewithal to write and photograph. Continue reading…

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Job search advice that works for six figure executives

Excerpt from Job Search Debugged which can be purchased and delivered immediately as a PDF download from the book store, the red tab above. A sample of the tough love found in the pages of the book that has guided many a career.


BASICS FOR SIX-FIGURE INCOME CANDIDATES


Most readers of this book earn significant income in salary, bonus, and stock. Landing $100,000+ jobs can often take six months or more. The amount of time is less important than what occurs in that time. To be effective, focus on your networking activities: Your objective is to rise above the competition with recognized expertise, outstanding messaging, and industry presence. Your objective is not to get your resume to rise to the top of the stack, it is to not be on the stack at all. Continue reading…

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If you are gay, be gay.

Every time you try to hide your sexual orientation you give haters power.

A prospective coaching client told me he was reluctant to join GLBT groups on LinkedIn because he didn’t want people to know he is gay. I nearly reached through the phone to hit him upside the head with a 2 x 4.  Continue reading…

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Are you looking for a job or building a career?

“Anticipate the difficult by managing the easy.”  Lao Tzu

Successful executive job search starts with your objective. Are you looking for that next big job? Is that the focus of your job search and your networking? Or have you taken the time to learn how to build your career over the long-haul? Continue reading…

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Resume roulette – Get your resume to the top of the stack

A quick scan of a resume sets expectations instantly.

Here’s what you need to know to make that fact work for you in your executive job search.

Let’s set the stage. The person reading your resume is a hiring authority or refers candidates to hiring authorities. They want to spend time with only the best candidates and a triage based on a resume is their perceived best first step. Here’s how it works. Continue reading…

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Executive Networking on Steroids

Tired of hearing it yet? The best jobs come from successful executive networking.
Networking is the single most effective method for landing your six figure executive job. You know the majority of management positions are filled through referrals and you want people to recognize and remember you when they are chartered with finding top management. Invest in your occupational future now. Get to the right people and engage in a highly targeted job search when the time comes, make time now and change your lifestyle. Learn business networking beyond the typical social networking opportunities. Continue reading…

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Crush the ‘overqualified’ label

MINIMIZE AGEISM issues. 

Few comments from prospective employers are so demoralizing to candidates as, “We like you but you are overqualified for this job.” Most people interpret this as, “You are too old.”   Continue reading…

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Simple steps to make your elevator pitch memorable

THE ELEVATOR PITCH–Is Yours Working?

Your brand [Elevator Pitch] is the promise you make to a prospective employer.  Shivonne Byrne, Microsoft Branding Executive.

Do people respond to it with questions about your work, your success or processes? Do they want to learn more? Do they invite you to talk about your credentials? Do they offer to introduce you to others? Do they show interest so you can invite them to meet at a future date? Do they ask for your Continue reading…

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Six tricks to subdue your job search time management demon

Time management is the demon that destroys a carefully executed job search. One client of recent memory spent seven hours a day at the computer sending emails, requests for introductions and participating in various LinkedIn groups. After three months he had only made five new connections that referred him to opportunities. And not one of the opportunities was right for him. He was demoralized. The demon was elated. Continue reading…

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